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“Elevator Speech”

You step into the career fair and make your way toward a representative from the top-ranked company on your job-search list. What can you say and do during the next 60 seconds to make this recruiter want to explore hiring you? Hit them with your one-minute introduction!

Follow the formula

Use the following formula to build your 60-second introduction:

  • Name
  • Class (senior, junior, sophomore)
  • Major
  • Opportunities that you are seeking
  • Relevant experience (work, internship, volunteer work)
  • Highlights of skills and strengths
  • Knowledge of the company

Tailor your introduction to each employer you approach based on research and knowledge of each company. (Here’s where to start: Get a list of employers attending the career fair from your career center, and check out their websites for information about products, services, and opportunities.)

Practice to perfection

Practice your introduction so that you can move on to the important next step—the interview. Add positive nonverbal communications—eye contact, facial expressions, body language, and posture. Practice with a mirror, a friend, and/or a career services staff member.

Ask a great question

Next, make yourself memorable by asking a question about the company. (These questions are based on information you’ve found in your research.)

  • “Could you tell me more about the new (product) you are developing?”
  • “Could you tell me more about your financial management training program?”
  • “What type of projects do your interns work on?”

Avoid the following:

  • Asking what the company does;
  • Asking if the company has any jobs; and
  • When asked what type of position you are seeking, saying you would be willing to do anything at the company.

Courtesy of the National Association of Colleges and Employers.

For Women:

  • Suit: black, charcoal gray, navy. Either skirt or pant
  • Solid-color blouse. Shells are best
  • Simple jewelry, if any (gold, silver or pearls)
  • Neutral Hosiery
  • Black, dark brown or burgundy handbag OR briefcase, not both
  • Padfolio
  • Closed toe pumps for shoes (2” Max heel)

For Men:

  • Suit: charcoal gray, navy, gray or black
  • Pants with or without cuffs
  • Suit: wool or a wool blend, nothing shiny, and avoid loud pinstripes
  • Button jack while standing. Make sure tie and shirt don’t pooch out
  • Shirts: White, off-white (ecru), or light blue
  • Pointed collars rather than button down
  • Long-sleeved shirts with sleeves ½ inch longer than jacket sleeve
  • Solid white crew-neck t-shirt under dress shirt
  • Black, brown, or burgundy shoes that are polished
  • Socks that match the suit and cover the calves
  • 100 percent silk tie in solid or subtle pattern
  • Tie that is darker than shirt and falls to middle of belt
  • Belt that matches shoe color
  • Black, brown, or burgundy briefcase/padfolio

Accessories and Grooming:

  • Neatly trimmed hair for men, neat hair for women, controlled if long
  • No perfume or cologne
  • One ring per hand, no bracelets or visible necklaces on men
  • Clean, manicured nails
  • No visible tattoos or extra piercings
  • One set of earrings for women, either studs or very small hoops



The goal of Career Services at Georgia Southwestern State University is to provide efficient, effective, and personalized career planning and job search assistance to students and alumni of GSW.  We are the link between employers and students to facilitate career development by providing computerized interest inventories, career exploration materials, experiential learning opportunities as well as part and full-time job opportunities.  To learn more about how Career Services can assist you, please select from the links in the menu on the left of the screen.


Located in the Academic Center for Excellence
Phone: 229-931-2237
Fax: 229-931-4301
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