University Relations Request Forms
The Department of University Relations works with offices across campus to create both internal and external promotional and informational materials. In order to simplify and streamline these processes, please use the following forms to request materials from University Relations. If your request does not have a dedicated form, use the Miscellaneous Form or email univrel@gsw.edu.
- Digital Letterhead Request
- Digital Signage Request
- Logo Request
- Photography Request
- Press Release Request
- Print Materials Request
- Miscellaneous Request
Press Release FAQs
What is a press release?
A press release is a written communication sent to members of the news media for the purpose of announcing or communicating something newsworthy.
Do I need a press release?
Media outlets are limited in the space and time they have to cover stories. The subject of a press release should be newsworthy, unique and/or visual. Stories with a human/community interest element or personal story may also qualify for a press release.
How do I issue a press release?
All press releases must be issued through the Department of University Relations and may be requested with the Press Release Request form.
What does the process look like?
Once University Relations has determined a story is newsworthy and includes enough content to be complied into a press release, the University Relations staff gathers information, conducts interviews and writes the release. Once completed, the release is sent out to local media, including newspapers, radio stations and TV stations. From there, it is up to each media outlet to determine if they will publish the story.
University Relations also publishes all press releases on our news page at gsw.edu/news. Many of these stories are often posted on GSW's Facebook and Twitter pages as well.
What if my story does not meet the criteria for a press release?
- Social media can be a powerful tool for communicating stories directly to the public.
- Our intracampus newsletter, The Breeze, can be a great resource for getting your story out to the campus community, including faculty, staff and students.
- Student achievements may qualify for recognition through Merit Pages, our online recognition system.
If your story is not quite significant enough for a press release, there are other channels of communication to explore.
What is a media advisory?
A media advisory is a written communication used to invite members of the press to cover and event. It contains basic information, such as date, time and place, as well as a brief summary that highlights the interest and importance of the event.
When are media advisories sent out?
Media advisories are reserved for particularly noteworthy events that local media may be interested in covering in-person. Such events may include an important person speaking on campus, a groundbreaking for a new building or human interest stories with great visuals.
Have a question not answered here? Email univrel@gsw.edu.
